OK Go – This Too Shall Pass
by John Walker on Mar.03, 2010, under The Rest
Seems like it’s fun to post this while it’s still under 200k views, but in a larger part because this is a celebration of a victory over EMI, with the video being embeddable. To find out why that matters, see here. Meanwhile, this is absolutely astonishing, whether the cut after the blue curtains is terrible or not. Cheers to Kim for alerting me.
March 3rd, 2010 on 02:15
Aww, they put a cut in there? Going back and watching again I definitely see it, but I almost wish I hadn’t. Still, it’s an amazing video. I love that they’re wearing the paint-splattered overalls, it bugged me all the way through until I saw the end.
Also: Yay for victory over EMI in the embedding debacle!
March 3rd, 2010 on 05:05
I still don’t see the cut.
How can you tell?
March 3rd, 2010 on 09:23
I absolutely love that punchline – was beginning to think I’d missed something at the start.
March 3rd, 2010 on 12:28
@ nutterguy.
The curtains are translucent. You can see the light fitting through them. When they whip open that stuff is not there. It’s a pretty dreadful cut that could have been properly hidden with thick curtains.
March 3rd, 2010 on 14:07
The first time I was linked to this, it had no description other than an expression that it was good. When I saw a man covered in what looked like blood, I immediately turned it off.
I’m glad you gave a little more explanation of it here- it’s great.
March 3rd, 2010 on 22:42
I think Popjustice summed it up pretty well:
“You may recall the band’s ‘marching band’ video for the same song from last month. What this means is that while most bands fail to come up with one visually interesting video in their entire career, OK Go can breezily toss off two for the same song.”